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Ferrari promises to cut delivery time on new models

Old Jun 22, 2010 | 07:22 AM
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Post Ferrari promises to cut delivery time on new models


2010 Ferrari 458 Italia

"If you order a Ferrari 458 Italia today, you’ll have to wait up to two years to take delivery of your precious Italian stallion. Well, Ferrari chairman Luca di Montezemolo has promised to reduce waiting times for all new cars to less than a year. Currently, the 599, 430, 430 Spider and 612 Scaglietti all have waiting lists in upwards of 18 months. di Montezemolo said that the waiting time is hurting the brand’s image and may cause potential shoppers to look at another brand.

“It looks bad against the competition,” he told AutoCar. “We’re not talking about building more cars, we’re talking about building them quicker.

Refresher: Power comes from a mid-rear mounted 4.5L V8 producing 570-hp at 9,000 rpm with a maximum torque of 398 lb-ft at 6,000 rpm. Mated to a dual-clutch 7-speed F1 gearbox, 0 to 62 mph comes in just 3.4 seconds with a top speed of over 202 mph."

Source [egmcartech]
 
Old Jun 22, 2010 | 07:25 AM
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“We’re not talking about building more cars, we’re talking about building them quicker.
What happens when the factory has built it's yearly quota after 6 months then? Vacation?
 
Old Jun 22, 2010 | 07:35 AM
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Originally Posted by PorscheFanatic
What happens when the factory has built it's yearly quota after 6 months then? Vacation?
Don't they already take some long vacations?
 
Old Jun 22, 2010 | 08:28 AM
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That's always what has annoyed me with Ferrari, there is nothing exclusive or "wow" about waiting 2 years for a car. Especially when it's just one of their mass produced models. If it were a special edition, it would be a bit more understandable.
 
Old Jun 22, 2010 | 08:30 AM
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It seems to be true, my friend was suppose to get the 3rd 458 delivery at our dealer schedules for late August and now hes getting it in mid July. I'm not complaining! Im so excited for this car!
 
Old Jun 22, 2010 | 01:24 PM
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Originally Posted by Mike S
That's always what has annoyed me with Ferrari, there is nothing exclusive or "wow" about waiting 2 years for a car. Especially when it's just one of their mass produced models. If it were a special edition, it would be a bit more understandable.
Agree
 
Old Jun 22, 2010 | 01:33 PM
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bad news for the Ferrari stores that were charging huge markups to get one of their cars......

also, why would you want to keep your customers waiting for a product for 2 years? I mean, I understand that it's worked thus far and their customers have waited and all but it makes no sense to me
 
Old Jun 22, 2010 | 09:09 PM
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considering that its a popular high end car, im not surprised people have to wait that long. But still its a worth the wait for a great performing car.
 
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