Does anyone have more information on this? I think this photo is from the press release when the Super Sport did 268mph. I think the test driver was wearing it...

 

I am pretty sure that this is a watch they give away with the car.

 

It's a Parmigiani watch.

 

I found out more info....

Parmigiani Bugatti Super Sport

Limited to 30 pieces, the watch comes with strap option created by Hermes Paris, including one in black alligator that too finished in 18carat white gold. The watches are priced at $259,000

 

I'd rather get a Lambo.

 

What helmet is the test driver wearing. It looks awesome

 

You couldn't be more right.

 

This was introduced at the concours d'eleganza last year, where the SS debuted. I was there for the intro of the watch and got some hands on time with it. My impressions were mixed, to be honest. Certainly a novel idea and interesting build, however, the construction did not quite hit on all cylinders (if you'll excuse the pun). I think the watch is overpriced as it sits, and the brand seems to elicit mixed reactions from collectors. To be fair, this watch was designed and produced in about a year, a pretty impressive feat. Great people at Parmigiani though, Jean-Marc and Michele are top-notch guys.

Also, speaking with Pierre Henri (Bugatti test driver) was a real treat, down to earth and easy going.

 

if you want a proper cf helmet for motorsport look into a bell hp3 or an arai gp6 rc