Lamborghini Breaks Sales Record, Shows Continued Growth
Worldwide deliveries increase by 11% to 2,327 cars in first half of 2018, with Europe leading global growth and highest gains in Italy and U.K.
Automobili Lamborghini reports another increase in worldwide deliveries. In the first six months (Jan. 1-June 30) of the current Fiscal Year 2018, the Italian super sports car maker delivered a total of 2,327 cars to customers around the world. Compared to the same period in the previous year this is an increase of 11%. These figures mark another record and even surpass the full year sales numbers of only five years ago.
“Lamborghini continues to be in consistently good shape,” says Stefano Domenicali, Chief Executive Officer of Automobili Lamborghini. “Delivering another new all-time high, for the fourth consecutive half year, confirms the sustainability of our brand, product and commercial strategy. The success is all the more remarkable as we master the unprecedented double challenge of creating new models in our super sports car range, while simultaneously ramping up the production of our highly acclaimed Super SUV, Urus. This quantum leap in the longstanding history of Lamborghini is only possible due to the passion, dedication and competence of our unrivalled team.”
In July the first customer deliveries of the Lamborghini Urus are to start. Thus, the half-year growth is based mainly on further increased sales of the two super sports car model lines Huracán and Aventador.
Boosted by rocketing sales of the Huracán Performante, global sales of the Huracán model line with Coupé, Spyder and racecar versions showed an increase from 1,400 to 1,604 units. The Aventador line maintained the high level of the previous period with 673 units delivered.
The largest single market for Lamborghini once again was the US, followed by Japan and the United Kingdom. The strongest region was Europe with an increase of more than 30%. Within Europe, Italy, the UK and Austria showed the highest growth rates.
‘The success is all the more remarkable as we master the unprecedented double challenge of creating new models in our super sports car range, while ramping up production of our Super SUV, Urus.’
The outlook for Lamborghini continues to be strongly positive. The company has successfully completed the massive investment phase in the new development and production sites for the Urus model line at the Sant’Agata Bolognese Headquarters. Stefano Domenicali underlines: “After crossing the billion Euro turnover threshold for the first time in 2017, and with the first deliveries of our Super SUV starting, the stage is set for us to enter a new dimension for the company, while never compromising the exclusivity of our brand.”
The company confirms its expectation of sustained solid growth for the reminder of the 2018 financial year.