‘Art of Ferrari Tailor Made’ Wows Tokyo
Ferrari Japan hosts exclusive event showcasing most impressive personalized rides from iconic Italian brand.
Ferrari Japan recently hosted “The Art of Ferrari Tailor Made,” an exclusive event in Tokyo that drew a 300-strong guest list. The evening brought together the best of Tokyo society with guests from the world of art, fashion and architecture, as well as those with a passion for the iconic Italian brand.
Ferrari Tailor Made is the exclusive Ferrari program for customers who want to customise each element of their car for a perfect fit, creating a one-of-a-kind vehicle that reflects their personality and tastes. Ferrari has just inaugurated the new Tailor Made and Atelier Areas in the new Centro Stile Ferrari last September in Maranello, in order to enrich the exclusive personalization experience for clients reflecting the Ferrari’s heritage, craftsmanship and passion.
Ferrari has created nine special Tailor Made cars for Japan, and the pieces of art created under the nine different themes were displayed all together at the event, which took place at the Embassy of Italy in Tokyo. Thanks to the Ambassador of Italy, Giorgio Starace, the Tailor Made cars were displayed inside the Embassy and blended into the beautiful architecture.
Check out more scenes from the spectacular Ferrari display below!
