Land Rover: "We've solved our reliability issues"

While Land Rover has been known for some fantastic product over the years, it also had gained a reputation for being unreliable.

Despite the fact that the cars would go literally anywhere, with unbelievable amount of ability, people began turning to Japanese four-wheel-drives, simply because they would last the distance.

Land Rover's Global Brand Director, Jon Edwards, spoke to Teamspeed and was quite open about the brand's chequered history.

"We admit, we had a problem. There's no point sticking our head in the sand; reliability was an issue, but I think we've solved our reliability issues."

"Just take a look at any of our current product, and the engineering and quality testing that goes into it," said Edwards. "Look at the Journey of Discovery that we did, in which we trekked halfway across the globe, for example. We covered snow and desert, really all sorts of conditions for 8000 miles, and there were no mechanical or electrical issues."

Edwards also says there will be similar long distance drives in the future, just to show how much confidence the brand has in its vehicles.

Teamspeed was on hand to observe some of the testing done at Gaydon, as well as its engineering prowess. For example, it has set up a Virtual Reality Cave, in which a three-dimensional model of a car is projected into the room, and using 3D glasses, you can inspect a car, literally, from the inside out.

This technique allows Land Rover to model the car extensively and ensure each component matches harmoniously before it's manufactured. It also allows engineers to measure and look at parts to see how effective they will be in their operation.

John Edwards continued, "Time will prove us right. We'll keep at it, bit by bit, chipping away, until people realise that we are indeed a brand which has extremely reliable cars."

"The quality is there, and that's why people love Land Rovers."

 

Gee. 8000 miles. Wow. epic.

Mercedes Benz logged more then 300,000- and that was JUST for the GLK. They logged over a million before the launch of the new C Class came out in 2008.

8000 miles? Is that b/c you know your clients will trade them in before 10,000 miles? LOL

 

WHEW, Rover finally solved the reliab, wait HAHAHAHAHAHAHAHAHAHAHAHAHA... OREALY???

 

Lol. I've worked on them for a living. I lol at this article.

 

Seriously- 8000mi in ONE car?

 

I cannot justify spending 100k on a car that is no more reliable than 50k Land Cruiser.


lol

 

Wow, that P38 in the press photo looks just like our old car. Loved this car to bits, shame it had so many electrical problems. A memorable experience was when we were driving in the alps and the airbag warning came on. LR told us to stop immediately for the risk of the airbag exploding while driving. Yeah... Great.

Here's a pic I think posted before. Don't mind the chain.


The LR4 has been good to us so far, so in that respect I do think they've made a lot of progress. (Knock on wood).

 

I had a 2006 range rover sport diesel when it came out, clocked about 12000 kilometres before the engine broke down sold the car after that.
I have a 2010 range rover now, and the breaks squeaks, the brake sensors came off and now I've got a TPMS reading I have low pressure when I took off the TPMS. Oh only 2 out of my many cameras on the car work.
I love the cars but try harder.

 

Why try harder when they have people like you who, depsite LR issues, still purchase them?!

fail.

 

I had a 2006 range rover sport with 40k miles not one issue.

I've not heard a lot about the newer cars.

Loved the looks and drive of it.

and Stoppie I myself would rather drive a Rover that breaks down every 1000 miles than a Benz that goes 300,000 miles on a tank of gas and nothing else