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Paris: Lotus Elite is born again

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Old Sep 20, 2010 | 07:45 AM
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Post Paris: Lotus Elite is born again



The Lotus Elite
....enjoy the new British Expression of Exclusivity

Ten days ahead of the official unveil at the Paris Motor Show the sun starts to rise for the dawn of Lotus' new era - the Elite will redefine "modern classic".

So here it is, the Lotus Elite, the first taste of what's to come from Lotus in the future. Look up elegant in the dictionary and you'll find variations on the following 1. dignified grace in appearance, movement, or behaviour, 2. superb taste in design, style and 3. something elegant; the ultimate refinement.

The ground-breaking new Elite is exactly that. It's compact yet chic body is elegance incarnate. It's not only exquisitely elegant, in keeping with Lotus' core values, it's a car of substance incorporating some of the very latest technological innovations Lotus has to offer. The slick retractable hard top version and the optional use of hybrid technology with KERS are typical examples of Lotus tailoring technology to deliver perfect performance.

Dany Bahar, CEO of Group Lotus said: "There's no denying that the Elite is breathtakingly beautiful to look at but it's so much more than that, it's a car that over delivers in all other aspects as well. One could say it's a car of perfect contradictions, it's compact yet spacious, high performing yet low emitting, lightweight yet still reassuringly solid. It's a car that we are exceptionally proud of at Lotus and we truly believe that there is nothing else like it out there both in terms of styling and performance.

"Make no mistake, there's a definite market requirement for the Elite – it's the ultimate sports car feel with comfort and space. There will always be those who believe that Lotus should stick to small sports cars but we didn't take the decision to design something like the Elite lightly, it's based on months of careful research and planning. It's worth noting this sector has been very successful for us in the past and now the Elite raises the benchmark higher still."

Set for release in spring 2014, this is an innovative, exciting GT that will set a new benchmark in design, performance and emissions. And it's not all about sleek lines and stunning bodywork with this particular 2+2, what hides beneath this shark like exterior perfectly does the aesthetics justice. A front-mid positioned 5.0l V8 engine delivering up to 620 PS meaning drivers can expect to go from 0-100 km/h in approximately 3.5 to 3.7 seconds.

Source [Autoblog via Lotus]





 
Old Sep 20, 2010 | 07:50 AM
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It looks fantastic! I'm glad to hear Lotus is building up their brand again.
 

Last edited by Alzilla; Sep 20, 2010 at 12:27 PM.
Old Sep 20, 2010 | 08:02 AM
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I liked everything until I read this

Originally Posted by DJ

the newcomer will boast steering wheel gearshifters
it seems like the manuals are dying and its a shame.
 
Old Sep 20, 2010 | 08:05 AM
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Oh look, it's the Lotus Elite Turbo S!
 
Old Sep 20, 2010 | 09:14 AM
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Like it until the ' steering wheel gearshifters' part :-/
 
Old Sep 20, 2010 | 09:15 AM
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Yay, a heavy, almost certainly to be traditionally underpowered, flappy paddled boat with a Lotus badge on it.

Lotus needs to be "reinvented" alright... away from crap like that.
 
Old Sep 20, 2010 | 11:10 AM
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What an absolutely breath-takingly beautiful car! I only hope and pray that the real car looks half as good as this one. I hate it when concepts come out looking amazing, and then the accountants and safety boffins come out and change everything around to make it more cost effective.
 
Old Sep 20, 2010 | 11:35 AM
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I see a lot of designs stolen for that car. That's a shame.
 
Old Sep 20, 2010 | 12:01 PM
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I still have never wanted for a Lotus. Just not my gig I guess.
 
Old Sep 20, 2010 | 12:05 PM
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dont know what to make of it just yet
 



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