World Debut: The BMW i3 Concept & BMW i8 Concept

BMW debuts to the world today it’s i3 Concept & BMW i8 Concept. BMW i stands for visionary vehicles and mobility services, inspiring design and a new understanding of premium that is strongly defined by sustainability. With BMW i the BMW Group is adopting an all-embracing approach, redefining the understanding of personal mobility with purpose-built vehicle concepts, a focus on sustainability throughout the value chain and a range of complementary mobility services.